Will Yahoo Y!OU Be Enough to Entice You

On September 28, 2009, Y!OU And Yahoo will be officially unveiled to the public. The theme of the new worldwide marketing campaign is to put you, the web surfer in the middle of Yahoo’s new offering.

Simplification and personal relevance are the keywords that Yahoo is using to describe its new offering. More relevant search, simpler photo sharing, high quality video calling for Yahoo Messenger and a new mobile Yahoo homepage are what will be leading the marketing campaign.

According to comScore Yahoo properties took second place behind Google properties in regard to unique visitors in August 2009. But, Yahoo search has dropped dramatically and Microsoft Bing has come on strong since the end of July to surpass it as the number 2 search engine.

One wonders whether Y!OU And Yahoo will be enough to keep the company growing and keep another Microsoft deal at bay? You or Y!ou’ll find out in just a few days whether the hype is all about you or not.

3 Responses to “Will Yahoo Y!OU Be Enough to Entice You”

  1. I have been a seo consultant for a long time… almost 3 years but have never met a client who was 100% pleased with my services. I mean it’s like they want it yesterday, almost for nothing and on first page of the SERPS… on Google and Yahoo

  2. Nice post mate

  3. Very good post but difficult to understand cause I’m spanish speaker ;-)

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